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On February 21, 2020, Mitchell Modell, CEO of the largest family-owned sporting goods retailer in the United States went on national TV and made a shocking announcement-he asked viewers to help save his company from financial collapse. The 130-year-old brand at one point was a fixture in the northeast U.S. as the premier sporting goods retailer. Find out how Modell’s winning streak came to an end on Episode 39 of The Great Fail.

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