340. Navigating the Innards of the RV Industry with Demian Ross
In this episode of RV Miles, Jason Epperson chats with Demian Ross from RV Today Magazine about the latest trends and insights in the RV industry. With co-host Abby away, Demian joins as a guest co-host to discuss their personal experiences, the evolution of RV magazine publishing, and the intricacies of RV design and marketing. They delve into their own RV journeys, industry observations, and the growing interest in unique RV features. Tune in to gain valuable knowledge and personal stories from two seasoned RV enthusiasts.
Find RV Today magazine at RVToday.com
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00:00 Introduction and Guest Welcome 01:21 Demian's Journey into RV Life 04:03 Launching Rootless Living and RV Today Magazines 07:05 The Print vs Digital Debate 13:48 Challenges in RV Magazine Publishing 26:41 Trends and Innovations in the RV Industry 34:33 Consumer Preferences in RV Features 36:53 Trends in RV Design 42:48 Challenges in RV and Campground Design 46:08 Fresh Tank/Black Tank Segment 46:46 Travel Woes and Hybrid Life 48:57 The Joy of Sales 50:13 Social Media and Design Trends 54:07 The Convenience of Man Bags 59:27 Conclusion
Played