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Saucy Santana is part of a new wave of queer artists pushing back against stale standards in hip-hop. Bolstered by the reach of short sound bites on TikTok, the "Material Girl" rapper is not shy about rocking a beat face, trimmed beard, acrylic nails and booty shorts that have become his calling card. But in an industry that values marketability and reinforces masculinity to a toxic level, how can femme-presenting gay men sidestep from being considered viral jokes to become undeniable stars?